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Wednesday, July 23, 2008

WL Gore Owes The Piton $500K For Solving Their Marketing Issue

It's 30 minutes long, but worth it for those of us that are tasked with telling stories about complex products.

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This is like Guy Kawasaki after a handful of 'ludes.

"If predicting the future won't work, how are we going to deal with that?"

Brilliant.

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